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Awards & Recognition

Good work tends to be seen, and work that is seen gets attention, not only from the potential consumer group, but also from critics. Here is the short list of some of our awards on both the local and national level.

A Winning Team Working on Your Behalf

Rochester Chop House: We’ve Heard the Rumors

The Bavarian Inn: Chicken Reigns King
C.A. Muer Corporation: Taste of the Caribbean
C.A. Muer Corporation: A Taste of the Northwest
Charley’s Crab Naples: Only at Charley’s Crab
Charley’s Crab Naples: Naples Finest Seafood
Big Fish Seafood Bistro: Shagalicious, Baby
National Coney Island: Pound Dogs Wit’ Onions
C.A. Muer Corporation: Passport to the Caribbean
C.A. Muer Corporation: Island Hopping
C.A. Muer Corporation: A Fresh Approach to Pasta
C.A. Muer Corporation: Great Alaskan Crab Festival
C.A. Muer Corporation: Taste of the Northwest
National Coney Island: Big Game Hunter
C.A. Muer Corporation Great Alaskan Crab Festival
National Coney Island: Pound Dogs Wit’ Onions
National Coney Island: Mad Scientist
Mr. B’s Restaurants: 20 Years of Zaniness
National Coney Island: Down on the Funny Farm

Rocky’s: Winter Delights
Kruse & Muer: Summertime in Michigan

The Bavarian Inn: Chicken Reigns King
Big Fish Restaurant: Shagalicious, Baby
C.A. Muer Corporation: Taste of the Northwest
National Coney Island: Milo Raises the Big Three
National Coney Island: Big Game Hunter

C.A. Muer Corporation: “Friends” Newsletter, Fall 1999
The Grand Concourse: Party Planner’s Brochure
National Coney Island: Pound Dogs Wit’ Onions
C.A. Muer Corporation: Big Fish American Express Mailer
C.A. Muer Corporation: Friends of Chuck Muer Newsletter
National Coney: Island Down on the Funny Farm
Rocky’s: Winter Delights
National Coney Island: There Sure are a lot of Dogs Out There
Weber’s Restaurant: Have You Seen Weber’s Lately?

National Coney Island: National Hot Dog Month- 30 Year Anniversay
National Coney Island: Puttin’ on the Glitz

Rocky’s: Winter Delights
Kruse & Muer: Summertime in Michigan
Weber’s Restaurant: Have You Seen Weber’s Lately?
Acadia Restaurant: Great Wood Roasted Flavors
Rocky’s: Sizzlin’ Summer Barbeque
C. A. Muer Corporation: Direct Response Advertising Consumer

Esteemed Member of “Sterling Who’s Who” Executive Edition
C.A. Muer Corporation: National Marketing Excellence Award by Seafood Business Magazine

Crain’s Detroit Business: “A New Recipe Weber’s Inn”
Restaurants & Institutions: “Promotions That Work”
Nations Restaurant News: “Lobster Maine-ia”
Nations Restaurant News: “Know Your Driver”
Michigan Restaurant Hospitality Magazine: “How Do I Market My Restaurant in These Tough Economic Times?” [Download]


Client Testimonials

"For over three years the team at R.J.Hoffman and Associates has provided us with menu engineering, marketing, and advertising support including TV, radio, and print. Their public relations efforts have resulted in us being featured in the local newspapwesr and magazines as well as apperances on television. They not only understand our business, they deliver on what they promise. I recommend them to anyone looking to build sales and improve profits."
-Kenny Akinwale, Owner-Detroit Seafood Market
“Hoffman & Associates was most successful in helping us achieve our goal of increasing awareness for The Fertility Center. Ron's work with the media resulted in 16 on-air interviews and a full page color story in the local paper. He and his team followed that effort with an outdoor advertising campaign supported by radio. The overall effect was much improved awareness and interest in our services. We are very pleased with the results.”
-Dr. William Dodds, The Fertility Center
“Anyone in search of an advertising agency would benefit immensely from (Hoffman & Associates’) staff of highly talented professionals for the execution and delivery of top-quality marketing, advertising and public relations support, at or below budget.”
-Gerry Schilling, president, Lenso Alloy Concepts, Roseville, Michigan
“We find Hoffman & Associates to be knowledgeable, responsive, and, best of all, highly effective. In fact, their programs have been the most effective external marketing I have used in my 28 years of being in practice.”
-Dr. Pat Latcham, Pointe Family Dentistry
Eyde Apartments
"I had the pleasure of working with Hoffman and Associates this year. They worked with the staff and myself to attain the goal of increasing the occupancy in our three apartment communities. The combination they put together of three mediums (radio, print and outdoor) really proved to be successful.
-Kelly Eyde, business manager, Eyde Apartments Group
“…When Hoffman & Associates was given the task of creating..concept materials…the strategies developed and the creative that was produced was far more than we expected…(Ron’s) impromptu and creative talents never vary from any challenge given (him), and (he) delivers what was promised.”
-Michael Passero, executive vice president, River City Foods Company, Grand Rapids, Michigan
"During the time Ron Hoffman worked as our director of marketing...(we were) recognized numerous times for the quality and strength of our promotional campaigns…(and) received fifteen national awards, most notably the coveted “National Seafood Marketing Excellence Award…I recommend him, and Hoffman & Associates, to anyone who is looking for a team player who can develop and carry out effective marketing strategies.”
-Greg Ochoa, Charley’s Crab, Palm Beach, Florida
“Having a high sense of urgency and a firm understanding of budget requirements, Ron produced marketing for the company…at or under budget…Because of his numerous business relationships with a wide variety of media people, and his complete understanding of the impact of various marketing strategies…Ron was able to provide Muer with high quality, impactful advertising for the best price possible.”
-Roger Zingle, president and CEO, C. A. Muer Corporation, Southfield, Michigan
"Ron’s marketing ability is extremely keen and the quality of his work is outstanding. He has an understanding of the hospitality business is multi-dimensional…Most importantly, Ron’s work has proven to increase revenue…his promotional programs continually increase sales and guest counts.”
-Daryl Conrad, Big Fish Bistro, Princeton, New Jersey
“(Ron) brought to our company not only (his) expertise as a director of marketing, but a broad and deep understanding of the restaurant business. Having been raised in a restaurant family and working for restaurant companies as a professional added to the qualities (he possesses) in the marketing arena.”
-Karen Zehnder, general manager, Frankenmuth Bavarian Inn, Frankenmuth, Michigan
“In the time we have worked with The Hoffman Group we have made great progress in promoting our school. Ron is constantly promoting our school and helping us to build our name and our brand. In less than a year’s time we have realized a 160% return for services provided by The Hoffman Group. I highly recommend them to anyone serious about growing their business.”
-Michelle Parham, Principal/CAO, Great Lakes Academy, Pontiac, Michigan
“In a competitive industry like ours, a marketing agent is an important person to have on your team. And we have learned that not just any marketing firm can get the job done. That’s why we hired Ron Hoffman & Associates over 15 years ago. Ron is an important ingredient in the mix and one of the reasons we are still in business today.”
-Steve Allen, Chef/Owner, Steve & Rocky's, Novi, Michigan
“I have worked with Ron Hoffman since 1985. Unlike other agencies, he understands the restaurant business. His staff of talented people continue to provide us with eye-catching work that motivates the consumer to act. I consider Ron an important member of our team and a part of the reason we continue to grow our business.”
-Chuck “Rocky” Rachwitz, Chef/Owner, Rocky's of Northville, Northville, Michigan


© R.J. Hoffman & Associates
(313) 331-5380

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